Job in BIBA (Job News): BIBA in India is providing a Job as a Digital Marketing Manager for various candidates. It is one of the best Jobs as a Digital Marketing Manager available to candidates in India.
About BIBA in India (Job News):-
BIBA Apparels Private Limited (“BIBA”), the Indian fashion giant, stands true to its name.Since 1986, the brand has been dressing and embellishing demure maidens from all over India. BIBA’s dedication to fashion enthusiasts is to include contemporary ethnic fashion at an affordable price, with ladies’ churidars and dupatta sets in cotton, in a variety of colours, and with enticing colour combinations.
BIBA’s mix-and-match kurta pieces come in a variety of lengths, allowing you to enjoy the benefits of traditional Indian wear regardless of your body shape. The term “BIBA” refers to a young and attractive girl in Punjabi. Mrs. Meena Bindra, the founder of BIBA, chose the name for the line of salwar kameez and dupattas she introduced in 1986 because it connotes sublime qualities.
In 2004, BIBA set the standard for Bollywood merchandising in India by providing costumes for the film Na Tum Jano Na Hum. Ten more projects were covered, including blockbusters like Devdas, Hulchul, and Baghban.
Roles & Responsibilities:-
- Provide inputs to all team players to execute business strategy for BIBA e-commerce business
- Drive quality traffic which leads to achievement of business targets
- Review daily Traffic and Revenue reports to analyze the overall e-commerce business performance
- Review individual channel behavior with marketing plan and its performance on a daily, weekly and monthly basis
- Strategize and share the marketing plan with the team to follow diligently
- Coordinate with different teams and agency to accomplish the marketing objectives
- Can independently decide on the budget to be allocated to each channel based on the performance
- Has the authority to add or delete the channel to improve the business targets
- Manage the marketing team players Content writer, Creative, SEO Executive and Marketing Executive
- Manage all daily people related issues with their respective roles to accomplish the campaign execution smoothly
- Train and educate team players for upcoming marketing strategy and review individual performance
- Maintain a healthy work environment with knowledge sharing with-in the team to raise the individual performance
- Can independently manage resource on the basis of business objective and requirement
- Has the authority to negotiate with the job responsibility of candidates for their work force as approved by the management
- Can manage daily budget from the total allocated monthly budget on the basis of campaign performance
- Tweak budgets on performance based channels
- Google Analytics
- Google AdWords
- Digital Marketing
- Social Media Marketing
- Search Engine Marketing
- Any Postgraduate
- 5 to 10 years of experience
- Gurugram/ Gurgaon
- This Job in BIBA is available on BIBA’s Career Portal. Link to apply: Click Here
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